Hi, I'm Rebecca! I am a New York-based Product Designer with a background in branding, graphic design and user experience. I currently work at the Daily Beast on multiple products such as the Dailybeast.com, the newsroom CMS and the iOS application.
In addition to a BFA from The University of Michigan School of Art & Design, I have a Masters in Branding from the School of Visual Arts. A brand allows the user to identity and form an emotional connection to a product. I believe there are many parallels between brand experience and user experience, especially in this digital age, where a product's brand can be dependent on its digital experience. This is one of the many reasons why I have become so passionate about product design. I love being able to merge UX and branding to design products that are intuitive yet meaningful to users.
I love to create enjoyable and useful products but I also love to illustrate, paint and do anything creative. Thanks for checking out my site!